The company was created out of pure necessity. The founder, Travis, was NEVER a morning person and hated waking up early.

Using other products for years that never worked quite right and then the cliché thought hits, "there has to be a better way".

Realizing there was nothing made specfically for waking up better, he created Jump Start for him self. Then had a 2nd cliché thought, "if I need this in the morning, other people must too"!

One simple goal. Help as many people as we can, wake-up better.